A leading Chinese LED manufacturer will use an Isle of Man office to run its new export drive into the UK and Europe, creating a ‘small number’ of new jobs for the island.
Shanghai Linso Digital Technology Co. Ltd (LINSO) has recently set up a company in the island called LINSO Europe Limited.
Local firm Duke Marketing is the partner in LINSO Europe with responsibility for all marketing, sales and distribution of LINSO products.
Steven Beevers, head of special projects at the Department of Economic Development (DED), said: ‘The project is in its early stages. Peter Duke has been appointed to the board as joint managing director, and he is likely to be employing a small number of local people. He has already been out promoting on behalf of LINSO.’
LINSO China was established in 2005 and develops, manufactures and markets a wide range of LED goods such as LED display, LED mobile media and LED low energy lighting.
Mr Beevers said: ‘In terms of a physical operation on the island this is the first, although there are other Chinese interests on the island.
‘It took three or four meetings over 12 months to land LINSO, with our minister in China, but we’re hopeful there could be others in the pipeline now.
‘As Mr Chen says we do have a strong proposition here on the island.
‘We hope if things go well it could lead to them moving their European Headquarters here,’ added Mr Beevers.
Mr Duke said: ‘The LINSO brand has got off to a flying start in Europe with over 30 active sales enquiries being dealt with and two firm orders for large screen video displays within the first few weeks of marketing activity.
Director and founder of Shanghai Linso Digital Technology Co Ltd, Chen Jian, said: ‘We had already evaluated several locations before making our decision about the Isle of Man.
‘It’s a no-brainer to select the island as it offers a number of benefits.
‘The goods do not have to go to the Isle of Man as they can go straight to their market from China in bulk, for instance to a UK customs warehouse prior to the sale of them by the Isle of Man company and then into free circulation in the EU,’ added Mr Chen.
Minister for economic development, John Shimmin MHK, said: ‘We applaud LINSO for its far-sightedness and vision in choosing the Isle of Man as its European business location.
‘As a gateway to Europe, the Isle of Man is well poised to support Chinese companies like LINSO to introduce their products or services to the continent.’