Businesses are being invited to ‘partner’ with Douglas Council and support the horse tram service.
Asked whether ‘partner’ meant advertise on the side of the trams, a council spokesman said it could but that it was also ‘open to suggestions’.
The service, which loses money and is subsidised by the ratepayers in Douglas, is now in its 137th year of operation.
Regeneration and community advisory committee lead member Councillor Stephen Pitts said: ‘The horse tram service continues to attract not only local and international fans of vintage transport but also film crews from the UK and further afield.
‘In recent years the council has been pleased to have partnered with local companies when organising large-scale events as, along with welcome financial support, partnership working brings new perspectives and new ideas. It is against this background that the council is extending this invitation to become involved with what is acknowledged as the oldest horse-drawn tramway in the world still in regular service.’
The 2013 horse tram service will start on Monday, May 13, and finish on Sunday, September 15.