A finance sector company based in Ballasalla has appointed a new head of marketing.

Lesley-Anne Walker is to work with corporate and trust service provider, Intrust (Manx) Limited.

The company says her appointment is part of ‘its ongoing expansion plans and to develop and implement IML’s marketing and business development strategy, with a view to increasing brand awareness and promoting the business and its service propositions to relevant target markets and industry sectors’.

Ms Walker has worked for more than 10 years working in marketing roles for a number of international corporate and trust service providers, for which she has set up, developed and managed their marketing functions.

Managing director Paul Murtagh said: ‘I am delighted to welcome Lesley at a really exciting time for Intrust Manx.

‘The company has a clear vision to expand its operations in order to meet the ever increasing requirements of our growing client base and to meet this demand we continue to look for highly motivated individuals to join our close-knit team of professionals.

‘Lesley brings with her a comprehensive understanding of all things marketing and I have no doubt that she will play an important role in building and strengthening the brand’s reputation and in aligning the company’s marketing and business development activity with our overall business objectives.

‘Her knowledge and experience of marketing within the luxury asset markets will also prove integral in our plans to develop and grow our yachting and aviation propositions.’

Ms Walker said: ‘Intrust Manx has a good reputation for being a great company to work for. I am really looking forward to joining the team and to helping drive the business to greater heights through brand development and profiling the company and its services using an assortment of both traditional and modern marketing methods and channels.’

Ms Walker also is secretary and marketing officer for the Isle of Man SuperYacht Forum, secretary of Isle of Man Maritime and a volunteer in the Isle of Man for Breast Cancer Now. She is also an associate member of the Chartered Institute of Marketing.